What is your social media marketing strategy?
We are here to help doctors, therapists, and clinics with their health care marketing strategy.
It is important to define your audience or target market. Once we know who your "Avatar" is, we can target the images and content to your audience.
We believe content for health care professionals should be 20% personal including images of you and your team and anything that can make you more relatable to your audience.
70% of your content should be about what you do creating value for your products and services.
10% of your content should be sales and marketing to encourage your audience to use your services and products. This should include convenience for booking appointments, discounts, or special promotions.
Once your followers grow from the great content you are posting, the next step is engagement. Engaging your audience to interact with you and your clinic via comments, direct messages, and likes are important.
The final step in the process is conversions. What is a new client or patient worth to you and your clinic? Most new business is worth thousands of dollars per client or patient. If it costs you hundreds of dollars to get the new clients, is it worth it to you?
We provide social media marketing services to health care professionals and clinics. Book your initial consult by clicking here!